electric daisy campaign / expertise used

With a focus on plant-based ingredients, Sheabrand now Somebody was the first to bring electric daisy to the skincare market. Also known as Spilanthes, electric daisy is a powerful anti-inflammatory and “natural Botox” that is excellent for facial care. I led art direction, packaging design, branding, and marketing for the launch of the Electric Daisy line. The packaging design was inspired by the power of plants. Bright electric colors and illustrative elements show how both electric daisy and cannabis blend together to create an effective and luxurious skincare experience.

🟡 Art Direction
🟡 Creative Direction
🟡 Packaging Design
🟡 Graphic Design
🟡 Branding
🟡 Marketing Campaigns